Key Points

Walmart is rolling out digital shelf labels and expects the technology to be in all U.S. stores by year’s end. Kroger also has begun experimenting with the technology.

The nation’s largest retailer says the digital price tags help associates do their jobs better and stresses that prices on items will be exactly the same for every consumer in every store.

Some legislators are wary of the technology’s potential to be used in dynamic pricing models that disadvantage consumers, with Sens. Jeff Merkley (D-Ore.) and Ben Ray Luján (D-N.M.) introducing a bill to ban it.

  • shweddy@lemmy.world
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    21 hours ago

    I’ve been doing dynamic pricing in Walmart for years. I go in ready to pay for stuff but end up walking out with meat in my pants. The prices become free while I’m in the store

    • BarneyPiccolo@lemmy.today
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      19 hours ago

      If they won’t shift from a fraudulent Trickle Down Economy, to a proven Trickle Up Economy, then we’ll shift to a Robin Hood Economy.

      Hands off independent, Mom & Pop businesses, in fact give them ALL your business, but for major corporations? Steal EVERYTHING!