Have you seen the efforts of bottle design within the liquor and spirits industry. McDonalds Big Mac boxes and fry cartons etc. I’mma answer this with a big, fat YES!
It’s a huge industry not just in manufacturing packaging, but in consumer psychology, marketing and design to make products more appealing. A good tweak bumps sales 5% is a very big and desirable deal.
Edit: A huge component of cullinary training is presentation. Beyond making food taste good, it’s appeal is that it also looks good. “Plating” lessons apply to every form of food from shelves of grocery stores, convenience snacks, fast food joints, to fine dining. The little window in the plastic bag of chips that lets you see the product. The foil lined paper lid that kept the heat in the poutine so the cold curds would heat and melt into the poutine. Etc…
Have you seen the efforts of bottle design within the liquor and spirits industry. McDonalds Big Mac boxes and fry cartons etc. I’mma answer this with a big, fat YES!
It’s a huge industry not just in manufacturing packaging, but in consumer psychology, marketing and design to make products more appealing. A good tweak bumps sales 5% is a very big and desirable deal.
Edit: A huge component of cullinary training is presentation. Beyond making food taste good, it’s appeal is that it also looks good. “Plating” lessons apply to every form of food from shelves of grocery stores, convenience snacks, fast food joints, to fine dining. The little window in the plastic bag of chips that lets you see the product. The foil lined paper lid that kept the heat in the poutine so the cold curds would heat and melt into the poutine. Etc…
I forget if it was Julia Child or A. Bourdain who said it, but this reminded me: the “prettier” the plate, the more fingers have touched it.