I’ve heard this line of thinking is how they get you. Example I heard was something like there’s a $10, $20, and $40 toaster at Walmart. The $10 and $20 one are functionally the same, but you don’t know that and don’t want to go with the cheapest one so you pick that.
Don’t know how true it is, but thought it’s interesting and started thinking about it when I’m buying stuff
Something about Al Capone. Originally I heard we were related, but I don’t think that’s true, but my great grandma did chase him out of her house with her cane at one point.