Recent reports have announced that Crunchyroll, the largest anime streaming service, will be replacing Aegisub with Israeli Software, OOONA, to produce subtitles more efficiently. Anime fans across the world are disappointed with this collaboration due to Israel’s ongoing genocide against Palestinians (via a report by the United Nations Commission of Inquiry).
Crunchyroll is also ignoring the needs of groups who require Closed Captions to understand the scenes better. They are isolating a large chunk of their audience in favor of AI-based subtitling, which defeats the point of a streaming service. Overall, this hasn’t been a great year for Crunchyroll, and this won’t be the end of it.
That is the purpose of a boycott yes. Here are some other examples
Abolitionist boycotts of Southern goods over slavery - https://www.thenation.com/article/archive/boycott-sugar-slavery-bds/
Boycotts of German goods over Nazi policies- https://en.wikipedia.org/wiki/1933_anti-Nazi_boycott
Boycotts of South Africa over Apartheid - https://en.wikipedia.org/wiki/Anti-Apartheid_Movement
Ongoing boycott of US goods by Canada over a threatening stance taken by US government- https://en.wikipedia.org/wiki/2025_Canadian_boycott_of_the_United_States